Snag-A-Slip, an online boat slip reservation company, announces that it has acquired Marinalife, a leading source for premium content, marina information and cruising concierge services. The move solidifies Snag-A-Slip as a leader in the boat slip reservation industry and boosts the company’s focus on concierge services and the overall customer experience. The acquisition will further support the company’s sales and marketing efforts around the country, and in the Caribbean.
“This is an exciting moment for Snag-A-Slip,” said Dan Cowens, Founder, Snag-A-Slip. “All of us at Snag-A-Slip have a great deal of respect for the Marinalife product and team. We share a similar passion for boating and our mission is the same – to encourage boaters to explore the waterways and enjoy great destinations. We look forward to growing together as we create new experiences for marinas and boaters alike.”
The announcement comes on the heels of the close of Snag-A-Slip’s Series A round, which closed at $4.8 Million in funding led by Claritas Capital. Acquiring Marinalife is a key step for Snag-A-Slip as it eyes rapid expansion in the United States and key international markets, and rolls out inspirational content geared towards cruising and marina destinations.
“By joining forces, both Snag-A-Slip and Marinalife will expand offerings and provide a more comprehensive experience for boaters and marinas,” said Joy McPeters, Founder and CEO, Marinalife. “This partnership combines decades of experience, customer service and premium content with new technology, enhanced resources and a passionate and skilled team. The possibilities are endless and very exciting.”
Joy McPeters will join Snag-A-Slip as Chief Strategy Officer.
Marinalife connects more than 60,000 active boaters with thousands of marina partners across the country and beyond. Through its web, mobile and magazine platforms, Marinalife will continue to provide boaters with detailed marina information, travel resources, itineraries and destination guides.