To be the go-to publications and websites for boaters and sailors of all levels who seek more fun and sport on the Chesapeake Bay. To achieve this we:
- Focus on the Chesapeake and the people who love it every day.
- Provide pertinent, timely regional news about on-the-water adventure, cruising, racing, daysailing, fishing, boatbuilding, the boating lifestyle, and new and old boating friends and families.
- Promote active, water-related regional events that are open to the public.
- Invite fellow sailors and boaters to contribute stories, photos, videos, and ideas to share the awesomeness of Bay recreation.
- Bring together Chesapeake locals and visitors to get out more often on boats of all sizes, shapes, and colors to enjoy the water.
- Take the Bay but not ourselves too seriously.